Benny At’s has recently revealed plans to release his next single titled “No Limits”. He gave The Deliberate an exclusive scoop on the reason for the song during a chat about his music.
Who exactly is Benny At’s?
#Whooh! (laughs). Benny At’s is a regular guy who just loves life and is passionate about God, music and developing young minds.
So what, other than music, should we watch out for you for?
Well, we all have purpose in this life. There is ultimately that one thing that God calls you to do and the method could be where His gifts and talent in you find expression. I believe I have a calling to raise golden Nigerians, I believe it’s my responsibility to help teens and youths discover purpose, vision and values and am working hard to build my life around those areas of music and platforms that speak to the youth so yes, if you ask me, besides music this is one other aspect you can think when you hear my name.
We hear something fantastic is cooking. Tell us about your upcoming single.
First of all I’d like to say am super excited about this song. It expresses the state of my heart and basically what I believe the future holds for anyone who knows that there is more to him than the superficial picture that life projects. At a point I struggled with ‘Me and You’ as the title of the song because it shows the fact that I am aware that am not the only one who has dreams; there is a whole bunch of us out there who are passionate about many things and are working very hard to see them come to pass. But obviously I didn’t settle for that because it is now titled, ‘no limits’ (laughs).But then, this song is an encouragement.
How did you come about the song?
Hmmm! One time I was at home in Abuja so I went to see someone I respect so much. After a long conversation about dreams, and life’s plan, I left her house and as soon as I stepped outside the gate, I heard within me the melody you are going to hear in the song and the words started coming together. After that meeting with her, I was sure that with God solidly behind me, nothing that I have dreamt of will fall to the ground and that birthed the song.
What should we expect musically from you? What is likely going to be the contents of his songs?
#Whooh! It’s my desire to use music as a tool to do so many things like encourage, educate, inspire and possibly show people direction. So when you hear my music, you are likely going to find at least one of these elements and the theme could be anything ranging from faith, sex, money, love and all that stuff. What I will rather that you pay attention to is my perspective cos whether we like it or not, everyone has something he is selling, the question is “what are you selling and who is buying it”?
So when is the release date for the song and does it feature anyone?
Yeah, I featured Enthral, an amazingly talented lady… boy, she really did justice to the song. I will be dropping it on the 14th, April 2017. That will be my Easter package for you guys.
That’s awesome but what has been your experience so far as an artist?
Yeah, I think it’s amazing you know. Building my talent, adding value and growing my fan base, it’s really an amazing experience. Basically I just love my fans and what I do more and more; looking for new ways everyday to satisfy everyone of you is my priority. What I have learnt is that the best time to get intimate with your fans is as an upcoming artist; the people who were with you from the beginning are the ones who bear your news to other ears so it’s a worthy process. I also have found that building one’s fan base must be deliberate and that can only happen from the scratch.
Tell us something interesting about you
Hahahahaha, I’m not sure… but I am very curious and adventurous with food so if it is ‘new’ I will definitely try it just for the adventure it offers.
You can follow him on Instagram, Facebook and Twitter @1BennyAts.
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